Street is Culture is an international non-profit social organization that aims to reduce vandalism and anti-social behaviour all around the world by stimulating and encouraging youth to engage in sports and other recreational activities based on street disciplines such as Skateboarding, Graffiti, BMX, Inline Skating, Parkour, Free Running and more, all related to the “Street Culture”.


BMX is a synonym for BMX stunt riding, a sport branch that hails from extreme sports. It consists of five disciplines: street, park, vert, trails, and flatland. BMX can be traced back to 1975 when kids started riding bikes in concrete Escondido reservoir channels in San Diego, California. Read more…

Educational and entertainment programs are developed by professional educators and by entertainment experts, that will turn “time filling” activities that often lead to criminality, into meaningful and rewarding experiences.


Skateboarding 2002 report found that there were 18.5 million skateboarders in the world. 85 percent of skateboarders polled who had used a board in the last year were under the age of 18, and 74 percent were male. Skateboarding is relatively modern. A key skateboarding maneuver, the ollie, was developed in the late 1970s by Alan “Ollie” Gelfand as a half-pipe maneuver. Freestyle skateboarder Rodnet Mullen was the first to take it to flat ground and later invented the kick flip and its variations. Read more…

Tens of highly quailified instructors and mass-media/multimedia professionals, are ready to join the project they consider “the most exciting, rewarding and socially beneficial program on the planet” they have ever heard of.


Parkour is the art of using solely your body to navigate from point A to B in the least time possible, which involves besides leaping, climbing and sprinting, various unusual and complex movements to overcome obstacles. It started off as part of French military training and has since evolved as a sport, founded by Sebastian Foucan and David Belle, to encompass a wide variety of techniques, philosophies and exercises. Read more…

Street is Culture” is cool, therefore it will be able to reshape the concept on which the “Street Disciplines” enumerate around the world, on a personal, social, and also mediatic level.


Graffiti is writing or drawings that have been scribbled, scratched, or sprayed on a wall or other surface in a public place. In modern times, paint, particularly spray paint, and marker pens have become the most commonly used graffiti materials. Graffiti often is seen as having become intertwined with hip hop culture and the myriad international styles derived from New York City Subway graffiti, however, there are many other instances of notable graffiti this century. Read more…

We are building a team of great individuals eager to start working in already existing and to-be-built appropriate structures in the main capitals of the world.


Inline skating Inline skaters perform tricks by utilizing features existing in a common, everyday environment. This involves skaters grinding hand rails and concrete ledges, jumping stairs, ramping off of embankments and generally turning anything on the regular street into an obstacle, ramp, or grind rail. Read more…

Street Is Culture will become the brand under which millions of young individuals will gather, compete, learn and grow.


Breaking or breakdance is a street-based dance that incorporates intricate body movements, coordination, style, and aesthetics. The people who perform this style of dance are known as b-boys or b-girls. Breaking is the oldest known hip-hop style of dance, is believed to have originated in the Bronx, New York in the 1970’s.  Read More…

Contact Us


Magid Motamedian
Founder – Brand Manager

Gabriele Cripezzi
Director of Marketing

Fabio Fora
Executive Producer – Public Relations

Tara Miska
Assistant Producer & Content Supervisor

Dario Maritato
Account Manager